INTRODUCTION

The global macadamia market is booming, with a growth rate of 7–20% in just one year. The total trade value has reached USD 1.4 billion with over 330,000 tons traded, opening vast opportunities for emerging markets – including Vietnam.

This report provides a comprehensive and in-depth overview of the market, including:

• Global trade flows: Who are the biggest buyers and sellers? Competitive dynamics among South Africa, Australia, Kenya, China, and Vietnam.
• Consumption trends: The US, EU, and Japan prefer premium kernel macadamias; China and Vietnam import large volumes of in-shell nuts for processing.
• Trade flows: From Africa to Asia, Australia to the US & Japan, and from Vietnam to Europe.
• Opportunities for Vietnam: Exports of macadamia kernels surged 123%, yet Vietnam only holds 3.8% market share – leaving plenty of room for growth.

Who should read this report?

• Agribusinesses in the import-export of nuts & crops
• Investors in the global food supply chain
• Policymakers and industry associations
• Startups in food processing and healthy nutrition

What you’ll find inside

• Global macadamia market overview
• Export & import analysis by country and product type
• Trade balance & flows across regions
• Opportunities & challenges for Vietnam
• 3 key trends & 3 strategic recommendations

Download the “STATISTICAL ANALYSIS GLOBAL MACADAMIA MARKET 2024” Report now to shape your strategy and achieve sustainable development in this highly promising market.